![]() As long as the playback software supports the ID3 tag, your device should display the image you’ve embedded into the metadata. Not only will this image show up on most media playback software on a PC or MAC, it will also carry over to your Apple i-device, Android smartphone, you name it. I love seeing a visual component in podcasts, especially when I’m not expecting it. In the comments tag, we suggest explaining in more detail what your episode is all about.īut, by far, the image tag is my favorite ID3 tag. We at AudioFile Solutions have some clients that even use custom names here such as Medical Education or Best Podcast Ever. The genre can be virtually anything so feel free to experiment in this field. The year tag is normally the year you are releasing the episode. ![]() Next, I also recommend filling out the year, the genre, and the comments tag. If you have a sports podcast, maybe you’d categorize them by sport: football, baseball, hockey, etc. So you’d have an album named Pepsi, another named Nike and yet another named Walmart. Consider what categories best fit your podcasts? For example, if you are a Public Relations company, a good choice for an album may be the name of your client. ![]() Think of this as a category, or several podcasts grouped together under one name. But the album name sometimes gives people trouble. The artist tag is usually your brand name if you are a company, or your personal name if you are an individual. The title of your podcast will be obvious, and you most likely will have already chosen one before you even start production. The title, artist and album tags are pretty self-explanatory. Let’s quickly breakdown the main tags that iTunes and other podcast distribution sites want you to include in your MP3 file. The perception may be that you are subpar, or worse yet, incompetent in your field. What happens when these same people download your business podcast and these things are missing? Trust me, your brand will suffer. If you are a business person, consider the millions of people who have downloaded music and have seen these elements. ID3 tags are not just for the podcasts that aim to entertain. If you’re like me, a visual component in what is supposed to be an audio-only format is exhilarating! More about that in a minute. But even more interesting than that, you’ll hopefully notice the gorgeous digital artwork that is the modern manifestation of the album cover. If you’ve ever purchased a song from or other music download site, you’ve most likely noticed the artist, album, and title information being displayed in the iTunes player on your PC or MAC. ![]() These files use an ID3 metadata container to store information such as artist, album, title, track number and even an image file (cover art).Īll current music distribution services that sell MP3 files use the ID3 tag. Today, the vast majority of podcasts are being distributed as MP3 audio files. Podcast production requires a lot of time and effort gathering your facts, preparing the script and carefully recording and editing all the elements together. First, let’s talk more about podcast metadata and what it is. MP3 metadata is the most important element in producing a high quality, professional podcast second only to your great content and quality audio production.Įven if you don’t use a 3rd party distribution channel, embedding metadata into your MP3 is essential. If you have a consumer or business podcast on iTunes or any other distribution website, you should definitely consider embedding ID3 tags into your final MP3 file.
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